Companies exploit cravings for cheap ingredients from "summary" of Salt Sugar Fat by Michael Moss
The food industry thrives on providing consumers with products that are quick, convenient, and affordable. In order to meet these demands, companies often turn to cheap ingredients that are high in salt, sugar, and fat. These ingredients not only enhance the taste of the products but also make them more addictive, causing consumers to crave more. By exploiting these cravings for cheap ingredients, companies are able to increase the palatability of their products, leading to higher sales and profits. They carefully engineer their products to hit the "bliss point," the perfect combination of salt, sugar, and fat that keeps consumers coming back for more. This strategic use of ingredients is no accident; it is a deliberate tactic used by food companies to keep consumers hooked on their products. In addition to ma...
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