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Highlighting the benefits can help persuade others to see things from your point of view from "summary" of How to Influence Anyone Effectively: The Art of Persuasion by Susan Parker

When trying to persuade others to see things from our point of view, it is important to focus on the benefits that they will receive. Highlighting the advantages of agreeing with us can help shift their perspective and make them more open to our ideas. People are naturally drawn to things that benefit them in some way, so by emphasizing the positive outcomes of accepting our viewpoint, we can increase the likelihood of them being persuaded. When we appeal to others' self-interest and show them how they stand to gain from agreeing with us, we tap into a powerful motivator. Whether ...
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    How to Influence Anyone Effectively: The Art of Persuasion

    Susan Parker

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