Use questions to uncover hidden opportunities for sales from "summary" of Secrets of Question-Based Selling by Thomas Freese
To truly excel in sales, you must be able to ask the right questions. Questions are not just a means to gather information; they are a powerful tool for uncovering hidden opportunities for sales. By asking the right questions, you can uncover needs, challenges, and pain points that the customer may not even be aware of themselves. When you ask thought-provoking questions, you can go beyond surface-level conversations and dig deeper into the customer's situation. This allows you to uncover opportunities that others may overlook. By asking questions that challenge the customer's assumptions and push them to think differently, you can help them see their situation in a new light. Furthermore, questions ca...
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