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No business can survive without sales from "summary" of The Personal MBA by Josh Kaufman

Sales are the lifeblood of any business venture. Without sales, a business simply cannot survive. No matter how innovative your product or service may be, no matter how efficient your operations are, and no matter how talented your team is, if you're not making sales, your business is dead in the water. Sales are the ultimate validation of your business idea. When someone is willing to exchange their hard-earned money for what you're offering, it's a clear sign that you're providing something of value. Sales are the tangible proof that your business model is working. They are the fuel that keeps your business running, allowing you to invest in growth, development, and innovation. In the absence of sales, a business is not a business at all - it's merely a hobby. It doesn't matter how passionate you are about your work or how much time and effort you've invested in it. If you're not...
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    The Personal MBA

    Josh Kaufman

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