Set clear goals for each sales interaction from "summary" of 7 Steps to Successful Selling by Traci Bild,Todd Shafer
Setting clear goals for each sales interaction is crucial for success in selling. Without a clear goal in mind, salespeople risk wasting time and missing out on opportunities to move the sales process forward. By establishing specific objectives for each interaction, sales professionals can focus their efforts on achieving tangible results. When setting goals for a sales interaction, it is important to be specific and realistic. Vague or overly ambitious goals can lead to frustration and disappointment. Instead, salespeople should define clear, achievable outcomes that align with the overall sales strategy. This could include objectives such as securing a follow-up meeting, obtaining a commitment from the prospect, or uncovering key information that can be used to tailor future interactions. ...
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