Establish yourself as a problemsolver through strategic questioning from "summary" of Secrets of Question-Based Selling by Thomas Freese
To successfully position yourself as a valuable resource for your customers, you must exhibit a genuine interest in understanding their challenges and goals. By asking strategic questions, you can uncover critical information that will enable you to provide targeted solutions tailored to their specific needs. Strategic questioning involves more than simply asking a series of random inquiries. It requires careful thought and planning to ensure that each question serves a specific purpose in guiding the conversation towards a mutually beneficial outcome. By framing your questions in a way that encourages thoughtful responses, you can elicit valuable insights that will help you better understand the customer's unique situation. Furthermore, st...
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