Strategy is about choosing what not to do as much as what to do from "summary" of Competitive Strategy by Michael E. Porter
Choosing what not to do is just as important as deciding what to do in strategy. This concept is often overlooked, but it plays a crucial role in determining the success of a business. By focusing on what not to do, a company can avoid spreading its resources too thin and can instead concentrate on activities that align with its core competencies and offer the highest return on investment. In today's competitive business environment, companies face a myriad of opportunities and potential avenues for growth. It can be tempting to pursue every opportunity that presents itself, but this scattergun approach is often counterproductive. By trying to do everything, a company risks diluting its focus and losing sight of its strategic objectives. This is where the concept of choosing what not to do comes into play. When a company carefully selects which opportun...
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