Create content based on what your audience wants to know from "summary" of They Ask You Answer by Marcus Sheridan
When we talk about creating content based on what our audience wants to know, we are essentially talking about answering their questions and addressing their concerns. This concept revolves around the idea that businesses should focus on providing valuable information to their target audience, rather than just pushing out promotional messages. By understanding the needs and interests of our audience, we can tailor our content to address their specific pain points and challenges. This not only helps build trust with our audience but also positions us as an authoritative source in our industry. When we take the time to listen to our audience and provide them with relevant and helpful content, we are more likely to attract and retai...
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