Consistently deliver value to encourage referrals from "summary" of The Referral Engine by John Jantsch
To tap into the power of referrals, businesses must make a commitment to consistently deliver value to their customers. This means going above and beyond to exceed expectations and provide exceptional service. When customers feel that they are truly valued and that their needs are being met, they are more likely to recommend a business to their friends and family. Creating a positive customer experience is key to encouraging referrals. This involves not only providing a high-quality product or service, but also offering excellent custome...
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