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Creating urgency can prompt action from "summary" of The Psychology of Persuasion by Kevin Hogan

Creating urgency is a powerful tool in the art of persuasion. When people feel a sense of urgency, they are more likely to take action. This is because urgency triggers a psychological response that compels individuals to act quickly to avoid missing out on an opportunity or facing negative consequences. By creating a sense of urgency in your communication, whether it be through verbal cues, visual stimuli, or time-sensitive offers, you can motivate others to make decisions or take action promptly. Urgency serves as a catalyst for action, pushing individuals out of their comfort zones and prompting them to act swiftly in order to seize the moment. In the realm of persuasion, urgency is a key driver ...
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    The Psychology of Persuasion

    Kevin Hogan

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