Conditioning affects behavior from "summary" of Influence, New and Expanded by Robert B Cialdini
One of the most powerful factors that influence behavior is conditioning. Conditioning refers to the process by which individuals learn to associate a certain stimulus with a particular response. This learned association can have a profound impact on how people behave in certain situations. In the context of influencing behavior, conditioning can be used to manipulate individuals into acting in a certain way. For example, if a person is repeatedly exposed to a certain stimulus before being presented with a request, they may be more likely to comply with that request. This is because the stimulus has become associated with the desired response through conditioning. Conditioning can als...
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