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Seeking to understand before seeking to be understood can help in effective persuasion from "summary" of How to Influence Anyone Effectively: The Art of Persuasion by Susan Parker
Before attempting to persuade someone to see things from your perspective, it is crucial to first take the time to truly understand where they are coming from. This means actively listening to their thoughts, feelings, and concerns without judgment or interruption. By demonstrating genuine empathy and seeking to understand their point of view, you can establish a foundation of trust and rapport that is essential for effective persuasion. When you make an effort to see the world through the other person's eyes, you are better equipped to tailor your message in a way that resonates with their values and beliefs. This demonstrates that you value their opinion and are willing to engage in a respectful ...
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