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Create hooks that align with user behaviors from "summary" of Hooked by Nir Eyal
To build a habit-forming product, one must understand the behavior of the user. By creating hooks that align with user behaviors, companies can increase the likelihood of users returning to their product. These hooks are triggers that prompt users to take action. They can be external triggers like notifications or internal triggers like emotions or routines. Understanding what motivates users to act is crucial in designing effective hooks. To create hooks that align with user behaviors, companies must first identify the key user behaviors they want to encourage. By understanding the triggers that prompt these...
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