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Handle objections calmly and confidently from "summary" of Exactly How to Sell by Phil M. Jones

When faced with objections during a sales conversation, it's crucial to maintain a sense of calm and confidence. This not only reassures the potential customer but also demonstrates your own expertise and credibility. Remember, objections are a natural part of the selling process and provide an opportunity for you to address any concerns the customer may have. Rather than getting defensive or flustered when objections arise, take a moment to listen carefully to what the customer is saying. By actively listening, you can better understand their perspective and tailor your response accordingly. This shows the customer that you value their input and are genuinely interested in helping them find a soluti...
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    Exactly How to Sell

    Phil M. Jones

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