Ask questions to uncover the problems your customers need solved from "summary" of Exactly How to Sell by Phil M. Jones
To sell effectively, you need to understand the problems your customers are facing. This means asking questions that dig deep into their needs and challenges. By uncovering the problems your customers need solved, you can position your product or service as the solution they have been looking for. When you ask questions, make sure they are open-ended and focused on the customer's specific situation. This will help you gather valuable information that can guide your sales pitch. By listening carefully to their responses, you can identify the pain points that are most important to them. Asking questions also demons...
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