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Seek to understand before being understood from "summary" of Go-Givers Sell More by Bob Burg,John David Mann

In our interactions with others, it is natural to want to express ourselves and make our point. However, true communication and connection come from seeking to understand the other person first. This means putting aside our own agenda and truly listening to the other person's thoughts, feelings, and perspectives. When we approach a conversation with the intention of understanding the other person, it creates a space for connection and empathy to flourish. By actively listening and asking questions, we demonstrate th...
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    Go-Givers Sell More

    Bob Burg

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