Emotions influence product design from "summary" of Emotional Design by Don Norman
Designing products that evoke emotions is essential in creating successful and impactful designs. Emotions play a crucial role in shaping our perceptions and behaviors towards products. By understanding how emotions influence our interactions with products, designers can create more engaging and satisfying experiences for users. Emotions can be categorized into three levels - visceral, behavioral, and reflective - each influencing our responses to products in different ways. Visceral emotions are immediate, instinctual reactions that are based on the sensory qualities of a product. These emotions are often subconscious and can have a significant impact on our initial impressions of a product. Designers can leverage visceral emotions by focusing on creating products that are visually appealing, tactile, and aesthetically pleasing. By tapping into these emotional responses, designers can capture the attention and interest of users from the moment they encounter a product. ...
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