Customer loyalty is earned through exceptional service from "summary" of Delivering Happiness by Tony Hsieh
In our business, we have come to understand that customer loyalty cannot be bought with discounts or promotions. It is something that must be earned through exceptional service. This idea is not just a theory we came up with; it is a philosophy that we live and breathe every day. When a customer interacts with our company, they are not just buying a product or service. They are engaging with a brand that promises to deliver happiness and satisfaction. And the only way we can uphold that promise is by providing the best customer service possible. Exceptional service is not just about being polite and responsive. It is about going above and beyond to make sure that every customer feels valued and appreciated....
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