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Cognitive dissonance plays a role in manipulation from "summary" of Dark Psychology by R.J. Anderson

Cognitive dissonance, a term coined by social psychologist Leon Festinger in 1957, refers to the discomfort we feel when we hold conflicting beliefs or values. This psychological phenomenon is often used in the realm of manipulation to influence people's thoughts, feelings, and behaviors. Manipulators utilize cognitive dissonance by introducing contradictory information or ideas to create confusion and inner turmoil within their targets. By causing this mental discomfort, manipulators can then swoop in with a solution or alternative that aligns ...
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    Dark Psychology

    R.J. Anderson

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