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Maintain clear and open lines of communication with customers from "summary" of The New Strategic Selling by Robert B. Miller,Stephen E. Heiman,Diane Sanchez,Tad Tuleja

Maintaining clear and open lines of communication with customers is essential in the world of sales. It is not enough to simply reach out to customers once and then disappear into the background. Instead, it is crucial to establish a consistent dialogue with them, keeping them informed about the progress of their orders, addressing any concerns they may have, and providing them with updates on new products or services that may be of interest to them. By maintaining clear and open lines of communication, salespeople can build trust with their customers, demonstrating that they are reliable and responsive partners who are committed to meeting their needs. This can help to strengthen the relationship between the salesperson and the customer, making it more likely that the customer will continue to do business with them in the future. Furthermo...
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    The New Strategic Selling

    Robert B. Miller

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