Embrace a customercentric approach to sales from "summary" of The New Strategic Selling by Robert B. Miller,Stephen E. Heiman,Diane Sanchez,Tad Tuleja
When it comes to successful selling in today's market, it is crucial to prioritize the customer above all else. This means adopting a customer-centric approach to sales that focuses on understanding the needs, preferences, and challenges of the customer. By putting the customer at the center of the sales process, sales professionals can build stronger, more meaningful relationships that drive long-term success. To embrace a customer-centric approach to sales, sales professionals must shift their mindset from simply pushing a product or service to actively listening and engaging with the customer. This requires asking the right questions, actively listening to the customer's responses, an...
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