Stay nimble and flexible in your approach from "summary" of The New Rules of Marketing & PR by David Meerman Scott
In the fast-moving world of online marketing and public relations, it is essential to remain adaptable and open to change. The landscape is constantly evolving, with new technologies and platforms emerging all the time. To be successful in this environment, you must be willing to adjust your strategies and tactics as needed. Staying nimble means being able to pivot quickly in response to new developments. This could involve changing your messaging, adjusting your targeting, or adopting a new approach altogether. By remaining flexible, you can take advantage of opportunities as they arise and avoid being left behind by your competitors. One way to stay nimble and flexible is to regularly monitor your ...
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