Hitdriven culture from "summary" of The Longer Long Tail by Chris Anderson
In the Hitdriven culture, success is measured by the number of hits that a product or service generates. This model is based on the idea that a small number of popular products will dominate the market, while the majority of products will have limited appeal. This approach has been the foundation of the entertainment industry for decades, with a few blockbuster hits driving most of the revenue. The Hitdriven culture is characterized by a focus on creating products that have mass appeal and can attract a large audience. This often leads to a homogenization of products, as companies strive to replicate the success of past hits. In this model, the goal is to produce a few highly successful products that can generate significant profits, rather than a large number of niche products that appeal to a smaller audience. This focus on hits has led to a number of challenges for companies operating in Hitdriven industries. For one, the competition for hits is intense, with everyone vying for a spot at the top of the ch...Similar Posts
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