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Encourage feedback and reviews from customers from "summary" of The Art of Social Media by Guy Kawasaki,Peg Fitzpatrick
Encouraging feedback and reviews from customers is crucial for any business looking to thrive in the digital age. By actively seeking out and welcoming feedback, you not only show your customers that you value their opinions, but you also gain valuable insights into what you are doing right and where you can improve. Feedback allows you to understand your customers' needs and preferences better, helping you tailor your products or services to meet their expectations. In addition, positive reviews can serve as powerful testimonials that can attract new customers and build trust in your brand. On the other hand, negative feedback, while sometimes hard to take, provides you with an opportunity to address any issues and demonstrate your commitment to custome...
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