Confidence is key in sales from "summary" of Sell Or Be Sold by Grant Cardone
Confidence is what separates the top salespeople from the rest. It is not just a nice-to-have quality, but rather a must-have attribute in the world of selling. Without confidence, you are setting yourself up for failure before you even make your first sales call. When you are confident in yourself and your product, potential customers will be more likely to trust you and ultimately make a purchase. Having confidence in sales is not about being arrogant or pushy. It is about having a strong belief in what you are selling and being able to communicate that belief effectively to your customers. Confidence allows you to project a positive energy that can be contagious to those around you. When you exude confidence, customers will be more inclined to listen to what you have to say and consider your offer seriously. Confidence also plays a crucial role in handling objections and rejections in sales. No matter how goo...
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