Ask questions that prompt customers to think critically from "summary" of Secrets of Question-Based Selling by Thomas Freese
Asking questions that prompt customers to think critically is a key aspect of successful sales interactions. These types of questions help customers to fully consider their needs, preferences, and challenges. By engaging customers in critical thinking, sales professionals can uncover valuable insights that can guide the sales process towards a successful conclusion. Critical thinking questions are designed to encourage customers to reflect on their current situation and consider potential solutions. These questions help customers to evaluate their options and make informed decisions. By asking thought-provoking questions, sales professionals can help customers to see the benefits of their products or services in a new light. One effective way to prompt ...
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