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Use effective closing techniques from "summary" of Secrets of Closing the Sale by Zig Ziglar
One of the most critical aspects of successful selling is the ability to effectively close the sale. This is where all your hard work and effort come to fruition. Without a solid closing strategy, you run the risk of losing the sale and potentially missing out on valuable opportunities. To ensure that you are using effective closing techniques, it is essential to understand the psychology behind the sale. Closing is not about forcing a customer to buy something they don't want or need; it is about helping them make a decision that aligns with their best interests. By building rapport, demonstrating value, and addressing objections throughout the sales process, you set yourself up for a successful close. One effective closing technique is the assumptive close, where you assume that the customer is ready to make a purchas...
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