Anticipate and address customer objections proactively from "summary" of Psychology of Selling by Brian Tracy
When you are selling a product or service, it is important to anticipate and address customer objections proactively. This means that you should be prepared for any concerns or doubts that your potential customers may have, and be ready to address them before they even come up. By doing this, you can show your customers that you are knowledgeable about your product and can help them overcome any hesitation they may have. One way to anticipate and address customer objections proactively is to put yourself in your customer's shoes. Think about what objections they may have based on their needs, wants, and concerns. By understanding your customer's perspective, you can bette...
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