We often underestimate the power of social influences from "summary" of Predictably Irrational, Revised by Dan Ariely
We have a tendency to believe that we are in control of our own decisions and actions, that we are rational beings who make choices based on our own preferences and values. However, we fail to recognize the significant impact that social influences have on our behavior. We often overlook the ways in which others' opinions, actions, and expectations shape our own decisions. Whether we realize it or not, we are constantly being influenced by the people around us. From the choices we make in our daily lives to the beliefs we hold, social influences play a powerful role in shaping our behavior. Our decisions are not made in isolation; they are influenced by the norms and expectations of the social groups to which we belong. Social influences c...
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