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Creating scarcity can drive demand and increase perceived value from "summary" of Como usar os Gatilhos Mentais para a Vida Profissional e Pessoal by MAX EDITORIAL

The idea of creating scarcity to drive demand and increase perceived value is a powerful psychological trigger that can be used in various aspects of life. When something is scarce or limited, people tend to desire it more. This is because scarcity creates a sense of urgency and exclusivity, making the item or service more valuable in the eyes of consumers. By limiting the availability of a product or service, you can create a sense of FOMO (fear of missing out) among your target audience. People are more likely to take action and make a purchase when they feel like they might miss out on a unique opportunity. This c...
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