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Build trust with your audience from "summary" of Yes! by Noah J. Goldstein,Steve J. Martin,Robert Cialdini

Establishing trust with your audience is crucial for convincing them to say "yes" to your ideas or proposals. People are more likely to be persuaded by someone they trust, so it is essential to build credibility and goodwill with your listeners. One effective way to do this is by being transparent and honest in your communication. When you are forthright and sincere, your audience will perceive you as trustworthy and reliable. Another strategy for building trust with your audience is to demonstrate competence and expertise in your area of expertise. People are more likely to believe and follow someone who is knowledgeable and skilled in their field. By showcasing your expertise through your words and actions, you can establish credibility and gain the confidence of your...
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    Yes!

    Noah J. Goldstein

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