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Building rapport is crucial in persuasion from "summary" of O Poder Da Persuasão by Robert B. Cialdini
Building rapport is crucial in persuasion. When attempting to persuade someone to see things from your perspective or to take a specific course of action, establishing a connection with them is essential. People are more likely to be receptive to your ideas if they feel a sense of trust and understanding with you. One effective way to build rapport is by finding common ground with the other person. By identifying shared interests, experiences, or values, you can create a sense of unity and camaraderie. This shared connection can help bridge any potential gaps between you and the other person, making it easier to communicate and influence them. Another important aspect of building rapport is demonstrating empathy and understanding towards the other person. By showing that you genuinely care about their thoughts, feelings, and concerns, you can foster a sense of trust and openness. People are more likely to be swayed by someone who takes the time to listen to them and acknowledge their perspective. In addition to finding common ground and demonstrating empathy, it is also important to be authentic and genuine in your interactions with others. People can often sense when someone is being insincere or manipulative, which can erode trust and undermine your persuasive efforts. By being honest, transparent, and true to yourself, you can establish a solid foundation for building rapport with others.- Building rapport is about creating a positive and respectful relationship with the other person. By approaching them with kindness, empathy, and authenticity, you can lay the groundwork for effective persuasion. When people feel connected to you on a personal level, they are more likely to be receptive to your ideas and more willing to consider your perspective.
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