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Build habits that withstand competition from "summary" of Hooked by Nir Eyal
In order to create a habit-forming product, it is crucial to build habits that are able to withstand competition. This means designing products that are not easily replaced by alternatives. By creating a habit that is deeply ingrained in a user's routine, the product becomes indispensable, making it difficult for competitors to displace it. One way to achieve this is by understanding the user's internal triggers and designing products that cater to these triggers. By tapping into the user's emotions and motivations, the product becomes a part of their daily routine, making it ...
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