Make your point in the first ten minutes from "summary" of Brain Rules by John Medina
When you're giving a presentation, it's important to remember that your audience's attention span is limited. Research shows that people's focus tends to wane after about ten minutes. That means you need to make your point early on in your presentation, ideally within the first ten minutes. This is crucial because if you wait too long to get to the main idea, your audience may lose interest and stop paying attention. By getting to the point quickly, you can ensure that your audience understands the key message you are trying to convey. This is especially important in today's fast-paced world, where people are constantly bombarded with information from various sources. If you want your message to stand out and be remembered, you need to make it clear and concise right from the start. When you make your point in the first ten minutes, you also set the stage for the rest of your presentation. By laying out your main idea early on, you provide a roadmap for your audience to follow. This helps them stay engaged and focused throughout the rest of your talk. It also allows you to build upon your main idea and provide supporting evidence or examples to reinforce your message. Moreover, making your point early on can help you establish credibility with your audience. When people see that you have a clear and strong main idea, they are more likely to trust you as a speaker. This can help you build rapport with your audience and make them more receptive to the information you are presenting.- Making your point in the first ten minutes of your presentation is essential for capturing and maintaining your audience's attention. By getting to the main idea early on, you can ensure that your message is understood, remembered, and respected. So remember, don't waste time beating around the bush – get to the point right away and make a lasting impression on your audience.
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