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Persuasion is all about influence from "summary" of A ARTE DA PERSUASÃO by JAMES BORG
Persuasion is not about manipulation or coercion, but about influencing others to see things from your perspective. It involves the art of gently guiding someone towards a decision or action that is in line with your objectives. To be persuasive, you must first understand the person you are trying to influence. This requires empathy and the ability to put yourself in their shoes. By considering their needs, desires, and motivations, you can tailor your approach to appeal to them on a deeper level. Building rapport is crucial in persuasion. People are more likely to be swayed by someone they trust and respect. By establishing a connection with the person you are trying to persuade, you can create a sense of unity and understanding that makes them more receptive to your message. The language you use also plays a significant role in persuasion. Using words that resonate with the other person's values and beliefs can make your argument more compelling. By framing your message in a way that aligns with their worldview, you can increase the chances of them being persuaded. Furthermore, the way you present your arguments can impact their persuasiveness. By providing evidence, examples, and logical reasoning to support your claims, you can strengthen your case and make it more convincing. People are more likely to be persuaded when they see that there is solid reasoning behind your arguments.- Persuasion is not about forcing others to agree with you, but about influencing them to see the value in your viewpoint. By understanding the other person, building rapport, using the right language, and presenting your arguments effectively, you can increase your chances of successfully persuading others.
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