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Consistency in performance is key for success in sales from "summary" of What Got You Here Won't Get You There in Sales: How Successful Salespeople Take it to the Next Level by Marshall Goldsmith,Bill Hawkins,Don Brown
Consistency in performance is key for success in sales. In a sales role, it is not just about having one successful sale or a good month of sales. Success in sales is about being able to consistently perform at a high level over time. This means being able to deliver results on a regular basis, not just occasionally. Consistency is important because in sales, your success is often measured by your ability to meet targets and achieve goals consistently. Sales is a numbers game, and the more consistently you can deliver results, the more successful you will be. Consistency in performance also helps to build trust with customers. When customers know that they can rely on you to deliver what you promise, they are more likely to do business with you again in the future. Consistency helps to build credibility and reputation in the eyes of your customers, which is crucial for long-term success in sales. Consistency is not just about delivering results, but also about consistently following through on your commitments and promises. This means ...
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