Selling is about providing value from "summary" of Go-Givers Sell More by Bob Burg,John David Mann
When we say that selling is about providing value, what exactly do we mean? It's about shifting our focus from getting to giving. It's about constantly asking ourselves, "How can I add value to this person's life?" When we approach sales with this mindset, we become more focused on the needs and wants of our customers rather than just trying to make a sale. Providing value means going above and beyond for our customers. It's about truly understanding their needs and finding ways to meet and exceed those needs. It's about building relationships based on trust and mutual benefit. When we provide value, we are not just selling a product or service – we are ...
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