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Nudge theory encourages better decision making through subtle changes from "summary" of Thinking Fast and Slow by Book Summary
Nudge theory operates on the premise that small adjustments in the way choices are presented can significantly impact decision-making. By making subtle changes to the environment or context in which decisions are made, individuals can be guided towards better choices without restricting their freedom of choice. The theory recognizes that human beings are prone to cognitive biases and irrational behaviors, and aims to counteract these tendencies by influencing decision-making processes subtly. This approach is based on the understanding that people often rely on mental shortcuts and heuristics when making decisions, which can lead to suboptimal outcomes. Nudges are designed to gently steer individuals towards choices that...
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