Engage with customers through multiple channels to maximize referrals from "summary" of The Referral Engine by John Jantsch
Customers are bombarded with messages and information from all angles in today's fast-paced, digital world. In order to cut through the noise and truly connect with your audience, it is essential to engage with them through multiple channels. This means reaching out to customers not just through one platform or medium, but through a variety of channels that they interact with on a daily basis. By utilizing a multi-channel approach, you are able to meet customers where they are and make it easy for them to refer your business to others. This can include engaging with customers through social media, email marketing, in-person events, and more. Each channel offers a unique opportunity to connect with customers in a different way and reinforce your brand message. When you engage with customers through multip...
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