Like economy is the new era of marketing from "summary" of The Like Economy by Brian Carter
The Like Economy represents a shift in the way businesses engage with customers. Instead of traditional advertising and marketing tactics, companies are now focusing on building relationships and connections with their audience through social media. This new era of marketing is all about creating a community of loyal fans who not only support your brand but also advocate for it. In the Like Economy, the more likes, shares, and comments a brand receives, the more visibility it gains. This organic reach is invaluable in today's digital landscape where consumers are bombarded with advertisements on a daily basis. By fostering genuine interactions and conversations with customers, businesses can cut through the nois...
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