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Measure progress with actionable metrics from "summary" of The Lean Startup by Eric Ries
To measure progress with actionable metrics means choosing a specific, quantifiable indicator that can guide decision-making and drive action. These metrics should be tied to the fundamental drivers of the business, such as revenue, user engagement, or customer retention. Instead of relying on vague, vanity metrics that give a false sense of progress, actionable metrics provide clear insights into how the business is performing and what needs to be done next. The key to using actionable metrics effectively is to focus on those that are leading indicators of success. These metrics help predict future outcomes and allow for adjustments to be made proactively. For example, instead of looking at total sales at the end of the quarter, a startup might track the number of new sign-ups each week to anticipate revenue trends. By monitoring these leading indicators, the startup can make changes in real-time to improve performance and achieve its go...
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