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The brain prioritizes certain information while filtering out distractions from "summary" of The Invisible Gorilla by Christopher Chabris,Daniel Simons

The brain is a remarkable organ that has the ability to process an enormous amount of information at any given moment. However, it does not treat all information equally. Instead, the brain prioritizes certain information while filtering out distractions. This is a crucial function that allows us to focus on what is important and ignore what is not. When we are presented with a multitude of stimuli, our brain must decide which pieces of information are worthy of our attention. This process is automatic and happens without us even realizing it. For example, when driving a car, our brain focuses on the road ahead and the cars around us, while filtering out irrelevant details such as the color of the sky or the sound of birds chirping. In order to prioritize certain information, our brain uses a variety of mechani...
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    The Invisible Gorilla

    Christopher Chabris

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