Users should not struggle to figure out how to use a product from "summary" of The Design of Everyday Things by Donald A. Norman
The goal of any well-designed product is to make the user's interaction as seamless and intuitive as possible. When users encounter a product that requires them to struggle to figure out how to use it, frustration sets in. This frustration can lead to a negative impression of the product, even if it ultimately serves its purpose. Simplicity is key in design. A product should be easy to understand and use without requiring excessive cognitive effort. It should be clear how to operate the product from the moment a user interacts with it. This clarity ensures that users can quickly grasp the purpose and functionality of the product without needing to consult a manual or seek assistance. Logical sequencing is crucial in guiding users through the steps necessary to use a product effectively. Each action should flow naturally from the previous one, leading the user through the process without confusion. Transition words and phrases can help bridge the gap between steps, providing a smooth and coherent user experience. Consistency in tone and style is important for maintaining a sense of familiarity and coherence throughout the user's interaction with the product. This consistency helps users feel confident in their actions and decisions, reducing the likelihood of errors or misunderstandings. Grammar and syntax play a role in ensuring that instructions are clear and easy to follow. Contextual understanding is essential for designing products that meet the needs and expectations of users. By considering the context in which a product will be used, designers can anticipate the challenges and preferences of users, tailoring the design to optimize usability. Natural language can also enhance the user experience by using familiar terminology and phrasing.- Designers can foster a positive relationship between users and the product. Ultimately, a well-designed product should empower users to achieve their goals without unnecessary obstacles or frustrations.
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