Start with why to inspire greatness from "summary" of Start with why by Simon Sinek
The concept of starting with why is about understanding the fundamental reason behind our actions and decisions. When we are able to clearly articulate our purpose, we can inspire others to join us in our cause. This is because people are drawn to those who are able to communicate their beliefs and values authentically. By focusing on the why, we are able to tap into the emotional side of human behavior. This is important because people are not just rational beings - they are also driven by their emotions. When we are able to connect with others on an emotional level, we are able to inspire them to take action and achieve greatness. When we start with why, we are able to create a sense of purpose that goes beyond just making money or gaining power. This sense of purpose is what drives us to go above and beyond, to push ourselves to reach our full potential. It is what motivates us to keep going even when faced with challenges and setbacks. By starting with why, we are able to create a sense of belonging and camaraderie among those who share our beliefs and values. This sense of belonging is what enables us to build strong, lasting relationships with others. It is what allows us to create a community of like-minded individuals who are all working towards a common goal.- Starting with why is about going beyond the superficial reasons for our actions and decisions. It is about tapping into our deeper sense of purpose and using that to inspire greatness in ourselves and in others. When we are able to clearly articulate our why, we are able to create a sense of purpose that drives us to achieve our full potential.
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