oter

Emotions play a crucial role in the sales process from "summary" of Sell More with Science by David Hoffeld

Emotions are the driving force behind every decision we make. They influence how we perceive the world around us and play a significant role in how we behave. In the world of sales, emotions are equally important. When it comes to making a purchase, emotions tend to take the lead, while logic follows behind. Research has shown that emotions are responsible for up to 90% of the decisions we make, with only 10% being based on logic. This means that in order to be successful in sales, it is crucial to understand and tap into the emotional drivers of your customers. By appealing to their emotions, you can create a connection that goes beyond just the product or service you are selling. One of the key emotions to focus on in sales is trust. Building trust with your custom...
    Read More
    Continue reading the Microbook on the Oter App. You can also listen to the highlights by choosing micro or macro audio option on the app. Download now to keep learning!
    Similar Posts
    Embrace rejection and use it as a tool for growth
    Embrace rejection and use it as a tool for growth
    Rejection is a fact of life. We all face rejection at some point in our lives, whether it's in our personal relationships, our ...
    Use visual aids to enhance your message
    Use visual aids to enhance your message
    Visual aids can be incredibly effective in helping you get your message across to your audience. People are naturally drawn to ...
    Leave a lasting impact with a powerful conclusion
    Leave a lasting impact with a powerful conclusion
    As you reach the end of your presentation, it is crucial to leave a lasting impression on your audience. A powerful conclusion ...
    Challenge yourself to overcome your fears and limitations
    Challenge yourself to overcome your fears and limitations
    In all of us, there lies the potential for greatness. Yet, too often, we allow our fears and limitations to hold us back from r...
    Keep your message simple and focused to effectively convey your frame
    Keep your message simple and focused to effectively convey your frame
    To effectively convey your frame, it is crucial to keep your message simple and focused. This means avoiding unnecessary jargon...
    Focusing on providing value to customers leads to longterm relationships
    Focusing on providing value to customers leads to longterm relationships
    When you're out there in the field, dealing with real human beings, it's easy to get caught up in the numbers and forget that t...
    Prioritize customer satisfaction
    Prioritize customer satisfaction
    The ultimate goal of any salesperson should be to focus on the needs and satisfaction of the customer. By prioritizing customer...
    Emphasize the benefits of your proposal
    Emphasize the benefits of your proposal
    When you are presenting a proposal, it is essential to highlight the advantages that it brings. By focusing on the benefits, yo...
    Be persistent in following up with leads and closing sales
    Be persistent in following up with leads and closing sales
    Persistence is key in converting potential leads into paying customers. Following up with leads and actively working to close s...
    oter

    Sell More with Science

    David Hoffeld

    Open in app
    Now you can listen to your microbooks on-the-go. Download the Oter App on your mobile device and continue making progress towards your goals, no matter where you are.