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Highlight key points for emphasis from "summary" of Presenting to Win by Jerry Weissman
To make your message memorable, it is essential to highlight key points for emphasis. By doing so, you give your audience clear signposts to follow, helping them navigate through your presentation with ease. Think of these key points as the "sparklers" in a fireworks display - they capture attention and leave a lasting impression. One effective way to highlight key points is through the use of visuals. Utilizing images, graphs, or charts can make complex information more digestible and engaging for your audience. Visual aids not only draw attention to important points but also help reinforce your message, making it more memorable. Another technique to emphasize key points is to use repetition strategically. Repeating key phrases or concepts throughout your presentation can reinforce their importance and help drive your message home. Just like a catchy jingle in a commercial, repetition can make your key points stick in the minds of your audience. Additionally, consider using storytelling to highlight key points. By framing your key messages within a narrative structure, you can make them more relatable and engaging for your audience. Stories have a way of capturing attention and evoking emotions, making your key points more impactful and memorable. Furthermore, consider using emphasis techniques such as bolding, underlining, or italicizing key points in your presentation slides or handouts. These visual cues can help draw attention to important information and guide your audience's focus to the key messages you want to convey.- Highlighting key points for emphasis is about making your message clear, memorable, and impactful. By using visuals, repetition, storytelling, and emphasis techniques, you can ensure that your key points shine through and leave a lasting impression on your audience. Remember, the goal is not just to present information but to make it stick in the minds of your listeners.
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