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Building rapport is the first step in persuasion from "summary" of Pnl + Persuasao by Juan Carlos Naranjo Alcega, Ph.D,Dr Juan Carlos Naranjo Alcega Ph D,Ana Sofia Merlini de Castro Ferrao

Building rapport is the foundation of any successful persuasion attempt. Without establishing a connection with the person you are trying to persuade, your message is likely to fall on deaf ears. When you take the time to build rapport, you are showing the other person that you care about them and that you value their thoughts and opinions. This creates a sense of trust and openness that is essential for effective communication. Rapport-building is all about finding common ground with the other person. This could be through shared interests, experiences, or even just a similar sense of humor. By showing that you are on the same wavelength as the other person, you are more likely to be able to influence them positively. One of the key ways to build rapport is through active listening. This means really taking the time to listen to what the other person is saying, rather than just waiting for your turn to speak. By showing that you value their input and are interested in what they have to say, you are demonstrating respect and empathy, which are essential for building rapport. Another important aspect of building rapport is mirroring and matching. This involves subtly mirroring the other person's body language, tone of voice, and even their breathing patterns. By doing this, you are showing that you are in sync with them and that you understand where they are coming from. This can help to create a sense of connection and understanding that is crucial for successful persuasion.
  1. Building rapport is the first step in any persuasion attempt because it lays the groundwork for effective communication. By establishing a connection with the other person, you are setting the stage for them to be more receptive to your message. So, take the time to build rapport and watch your persuasive efforts become much more successful.
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Pnl + Persuasao

Juan Carlos Naranjo Alcega, Ph.D

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