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Tailoring the message to the audience increases effectiveness from "summary" of O Poder Da Persuasão by Robert B. Cialdini
To be truly effective in persuading others, we must understand the importance of tailoring our message to the specific audience we are trying to influence. This means taking into account the unique characteristics, beliefs, values, and preferences of the individuals we are communicating with. By speaking directly to the needs and interests of our audience, we are able to establish a deeper connection and increase the likelihood that they will be receptive to our message. This level of personalization shows that we have taken the time to understand their perspective and are speaking to them in a way that resonates with their own experiences. One key aspect of tailoring our message is considering the language and tone we use when communicating with different audiences. For example,...
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