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Build credibility by demonstrating expertise in your field from "summary" of Mapa da persuasão by Gislene Isquierdo
To convince others of our ideas, it is essential to establish credibility. One effective way to do this is by showcasing our expertise in the subject matter. By demonstrating that we are knowledgeable and experienced in our field, we can build trust and credibility with our audience. When we are seen as experts in our field, people are more likely to listen to what we have to say and take our opinions seriously. This can be particularly important when trying to persuade others to adopt our point of view or to take a specific course of action. There are several ways to demonstrate expertise. One way is by sharing our qualifications and experience with others. This could include highlighting relevant degrees or certifications, as well as any hands-on experience we have in the field. By showcasing our credentials, we can show that we have the knowledge and skills necessary to speak authoritatively on the subject. Another way to demonstrate expertise is by providing evidence of our past successes. This could include sharing case studies, testimonials, or other concrete examples of how our knowledge and skills have led to positive outcomes in the past. By showcasing our track record of success, we can further establish our credibility with our audience. In addition to qualifications and past successes, it is also important to stay up-to-date on the latest developments in our field. By staying informed about current trends, research, and best practices, we can demonstrate that we are actively engaged in our field and committed to ongoing learning and improvement.- By demonstrating expertise in our field, we can build credibility with our audience and increase the likelihood that they will trust and value our opinions. This can be a powerful tool for persuading others and convincing them to take action based on our recommendations.
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