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Creating a persuasive argument based on logic and emotion from "summary" of Manual de persuasão do FBI by Marvin Karlins ,Jack Shafer

To be truly persuasive in your arguments, you must appeal to both logic and emotion. Logic alone may not be enough to convince someone of your point of view, as emotions play a significant role in decision-making. By combining both elements, you can create a more compelling case that is likely to sway others to your side. When crafting a persuasive argument, it is important to present your reasoning in a clear and logical manner. This involves laying out the facts, providing evidence to support your claims, and making sure that your argument follows a coherent structure. By doing so, you can establish credibility and build a strong foundation for your case. However, logic is not the only tool at your disposal. Emoti...
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    Manual de persuasão do FBI

    Marvin Karlins

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